Zones of Disruption: Geoffrey Moore on Leading When the Rules Keep Changing

How do you innovate without disrupting yourself? This is a question Geoffrey Moore—advisor, speaker, philosopher, and author of Crossing the Chasm and Zone to Win—has helped enterprise leaders tackle for decades. In this episode of Bold Agendas, Geoffrey joins Mimi to revisit his signature frameworks and rethink them for today’s breakneck pace of change. What still holds true? What’s evolved? And how should leaders adapt when disruption moves faster than strategy?

You can find all of Geoffrey’s books on his website

00:00: Introduction: Meet Geoffrey Moore, Architect of Disruption and Mastermind Behind “Zone to Win”

02:32: The “Zone to Win” Methodology: Balancing Legacy and Innovation in a Disruptive Era

06:04: Mastering the Four Zones: The Execution Framework Behind “Zone to Win” 15:44: Common Scenario 1: The #1 Cause of Transformation Failure? Taking Your Foot Off the Gas 1

8:33: Common Scenario 2: Misaligned Leadership – When Leaders Block Real Transformation

22:20: Common Scenario 3: When CIOs Overreach and What Real Tech Leadership Requires in Disruptive Transformation

28:00: How Leadership Teams Must Transform: Zoning Discipline, Ecosystem Alignment, and the Customer as North Star

34:39: Applying the Zones in Small Companies

6:30: The New Leadership Playbook: Why Listening, Learning, and Team Recomposition Matter Most

38:25: Diagnosing Transformation Readiness: CEO Commitment and Board Alignment

44:17: Essential C-Suite Advice: Customers First, Employees Second, Investors Third

45:25: The Necessity of Zoning the Board

47:02: The Infinite Staircase: A Strategy Framework for Living on Earth

50:35: Bridging Philosophy and Business: How Leaders Can Apply “The Infinite Staircase”

53:12: The Enduring Edge of Experience in Strategic Leadership 56:35: Final Advice for the C-Suite: Lead in Service to Something Greater